Today’s guest is Jeff Johnson, Founder and CEO of Franchise Research Institute. Jeff Johnson has been immersed in franchising for over 40years. His entrepreneurship began after leaving a Fortune 500 company to invest in a franchise at the age of 29. The Franchise Research Institute® is a boutique market research firm that provides key insights through franchisee feedback analysis. Jeff talks about how the Franchise Research Institute listens to franchisees and turns their voices into data. This information helps franchisors to maintain great relationships with franchisees, and changes to optimize their network which attracts extraordinary franchisees.
Welcome back to Eye on Franchising where you learn how to become your own boss! Today’s guest is Jeff Johnson, Founder and CEO of Franchise Research Institute. Jeff Johnson has been immersed in franchising for over 40years. His entrepreneurship began after leaving a Fortune 500 company to invest in a franchise at the age of 29. The Franchise Research Institute® is a boutique market research firm that provides key insights through franchisee feedback analysis. Jeff talks about how the Franchise Research Institute listens to franchisees and turns their voices into data. This information helps franchisors to maintain great relationships with franchisees, and changes to optimize their network which attracts extraordinary franchisees.
*This video is sponsored by Leap Brands.
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