What do a former lawyer and a trauma therapist have in common? A sweet dream and a tie-dye van full of gourmet popsicles. Meet Amanda and Rob Kumor, franchisees with frios pops, who turned their retirement savings into a colorful, joy-filled business — and they’re just getting started. In this episode, Lance Graulich (AKA the Franchise Whisperer) dives into: ✅ How Amanda & Rob discovered the world of franchising ✅ Why FRIOS was the one — from branding to business model ✅ What it’s really like launching a business with limited capital ✅ Their “pop drop” strategy that’s spreading happiness and sales ✅ Real numbers: startup costs, revenue goals, net margins, and more ✅ And yes… the secret to standing out in a saturated market 🎯
What do a former lawyer and a trauma therapist have in common? A sweet dream and a tie-dye van full of gourmet popsicles. Meet Amanda and Rob Kumor, franchisees with frios pops, who turned their retirement savings into a colorful, joy-filled business — and they’re just getting started.
In this episode, Lance Graulich (AKA the Franchise Whisperer) dives into: ✅ How Amanda & Rob discovered the world of franchising
✅ Why frios was the one — from branding to business model
✅ What it’s really like launching a business with limited capital
✅ Their “pop drop” strategy that’s spreading happiness and sales
✅ Real numbers: startup costs, revenue goals, net margins, and more
✅ And yes… the secret to standing out in a saturated market 🎯
Timestamps
0:00 – Meet Amanda & Rob from frios Pops
1:52 – The moment frios clicked
3:15 – Hearing Cliff (the CEO) on a podcast
5:00 – Why franchising over starting from scratch
7:05 – Leaving law & therapy for entrepreneurship
10:12 – What’s a "Sweet Ride"? (The van explained!)
12:30 – Is brand size a factor in choosing a franchise?
15:18 – Hardest part of launching the business
18:45 – Building a brand from scratch in Philly
21:00 – First-year revenue goals & how they hit $135K
24:35 – Time commitment & balancing family
27:15 – Profit margins & income expectations
29:55 – Investing in more territories early
32:30 – Key advice: Be different, be joyful, follow through
34:10 – The big tease… a second franchise?!
💡 Thinking about franchising? Drop your questions in the comments!
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https://www.zorakle.net/assessment/welcome/ionfranchising
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