How did a dog wellness business grow to 170 open locations while building recurring revenue around a problem most dog owners overlook? In this episode of the Franchise Fit Podcast, Lance Graulich sits down with Tim Vogel, co-founder and CEO of Scenthound, to break down the business model behind one of the fastest-growing concepts in dog wellness. Scenthound isn't positioned as a traditional dog grooming business. Tim explains why routine hygiene, including skin, coat, ears, nails and teeth care, is an overlooked part of responsible dog ownership. He also shares why Scenthound turned that need into a membership-based business designed around predictable monthly visits.