Eye On Franchising

How To Build A Restaurant Brand That Can Truly Grow And Scale

Episode Summary

Renowned for creating award-winning restaurant concepts, Chris Tripoli has lent his expertise to projects across the US and internationally. He teaches courses on restaurant operations for the Small Business Development Centers and is a Food Service Consultants Society International member. As a regular speaker at industry conferences and contributor to RestaurantOwner.com since 1998, Chris also hosts the podcast “Corner Booth.” Chris discusses how some successful big brands become complacent, failing to continually question and improve. This acceptance of mediocrity is dangerous for long-term success. The speaker emphasizes the importance of avoiding mediocrity, as brands that lose focus on customer needs and fail to innovate often face leadership changes or get acquired, ultimately prioritizing profits over guest satisfaction. He also emphasizes three key points for franchise success, as well as discussing various strategies for structuring an exit as an independent restaurant owner. Beyond selling to a group looking to franchise, other options include selling to someone interested in growing the concept further. Additionally, "inside deals" are becoming popular, where owners sell to key employees or investors already involved in the business.

Episode Notes

Renowned for creating award-winning restaurant concepts, Chris Tripoli has lent his expertise to projects across the US and internationally. He teaches courses on restaurant operations for the Small Business Development Centers and is a Food Service Consultants Society International member. As a regular speaker at industry conferences and contributor to RestaurantOwner.com since 1998, Chris also hosts the podcast “Corner Booth.”

Chris discusses how some successful big brands become complacent, failing to continually question and improve. This acceptance of mediocrity is dangerous for long-term success. The speaker emphasizes the importance of avoiding mediocrity, as brands that lose focus on customer needs and fail to innovate often face leadership changes or get acquired, ultimately prioritizing profits over guest satisfaction. 

He also emphasizes three key points for franchise success, as well as discussing various strategies for structuring an exit as an independent restaurant owner. Beyond selling to a group looking to franchise, other options include selling to someone interested in growing the concept further. Additionally, "inside deals" are becoming popular, where owners sell to key employees or investors already involved in the business.

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