John Gelastopoulos, CEO of Broken Yolk Cafe, offers advice to independent restaurant owners considering franchising. He emphasizes the importance of building strong systems, maintaining high-quality standards, and fostering a positive team culture. John also discusses the profitability of breakfast items like eggs and pancakes due to high margins. Broken Yolk Cafe was one of the first restaurants he was tasked with selling. But seeing potential in the brand himself, and having developed a passion for the industry, John spent every penny he had to purchase the venue. Since that day in 1993, he has grown the emerging franchise to 40 locations, and is embracing a ‘challenger mindset’ to stake the legacy concepts claim in the growing breakfast and brunch segment. John shares how he won over a potential franchisee by offering personalized support. Unlike a competing brand that provided minimal guidance, he promised to "hold their hand until they learn how to walk." This commitment to hands-on mentorship convinced the franchisee to sign the agreement immediately. Don't forget to like, comment, and subscribe to stay updated with our latest episodes. Hit the bell icon to get notifications every time we upload a new podcast! *This video is sponsored by SEOSamba Check out the video podcast on my Youtube channel and don’t forget to like and subscribe! Link to Free Assessment: https://www.zorakle.net/assessment/welcome/ionfranchising Link to Website: eyeonfranchising.com Link to Youtube: https://youtu.be/dKCZSRm6gZc?si=D48EANvqhSpyqsE
John Gelastopoulos, CEO of Broken Yolk Cafe, offers advice to independent restaurant owners considering franchising. He emphasizes the importance of building strong systems, maintaining high-quality standards, and fostering a positive team culture. John also discusses the profitability of breakfast items like eggs and pancakes due to high margins.
Broken Yolk Cafe was one of the first restaurants he was tasked with selling. But seeing potential in the brand himself, and having developed a passion for the industry, John spent every penny he had to purchase the venue. Since that day in 1993, he has grown the emerging franchise to 40 locations, and is embracing a ‘challenger mindset’ to stake the legacy concepts claim in the growing breakfast and brunch segment.
John shares how he won over a potential franchisee by offering personalized support. Unlike a competing brand that provided minimal guidance, he promised to "hold their hand until they learn how to walk." This commitment to hands-on mentorship convinced the franchisee to sign the agreement immediately.
Don't forget to like, comment, and subscribe to stay updated with our latest episodes. Hit the bell icon to get notifications every time we upload a new podcast!
*This video is sponsored by SEOSamba
Check out the video podcast on my Youtube channel and don’t forget to like and subscribe!
Link to Free Assessment: https://www.zorakle.net/assessment/welcome/ionfranchising
Link to Website: eyeonfranchising.com
Link to Youtube: https://youtu.be/dKCZSRm6gZc?si=D48EANvqhSpyqsE