Franchise Fit Podcast (formerly Eye on Franchising) returns with a powerhouse episode on the future of influencer marketing in franchising — featuring two industry icons: Angela Olea (Founder & CEO, Sweet Influencers) and Liberty Bernal (President & COO, Sweet Influencers). If you’ve ever wondered how AI, micro-influencers, and real UGC content will transform franchise growth, this is your episode. From the early days of Blackberries, Yellow Page ads, and landlines to AI-powered influencer campaigns… marketing has changed forever. And Sweet Influencers is leading the next wave. Whether you're a franchisor, franchisee, or future business owner — this episode reveals how influencer marketing REALLY works, how campaigns are matched to the right audience, why micro-influencers drive massive ROI, and how AI now predicts what content will actually convert. This episode is sponsored by SEO Samba — AI-Driven, Predictable Franchise Marketing Success.
Franchise Fit Podcast (formerly Eye on Franchising) returns with a powerhouse episode on the future of influencer marketing in franchising — featuring two industry icons: Angela Olea (Founder & CEO, Sweet Influencers) and Liberty Bernal (President & COO, Sweet Influencers).
If you’ve ever wondered how AI, micro-influencers, and real UGC content will transform franchise growth, this is your episode.
From the early days of Blackberries, Yellow Page ads, and landlines to AI-powered influencer campaigns… marketing has changed forever. And Sweet Influencers is leading the next wave.
Whether you're a franchisor, franchisee, or future business owner — this episode reveals how influencer marketing REALLY works, how campaigns are matched to the right audience, why micro-influencers drive massive ROI, and how AI now predicts what content will actually convert.
This episode is sponsored by SEO Samba — AI-Driven, Predictable Franchise Marketing Success.